ABOUT RAYMOND LOEWY
"Loewy keeps one eye on the imagination
and one eye on the cash register."
-- Charles Luckman, Lever Brothers
"Loewy has probably affected the daily life of more Americans
than any other man of his time."
-- Cosmopolitan
magazine, 1950
"A blend of stylist, engineer and poll taker, the designer operates
in the mysterious sphere of popular taste and prejudice. His
tools are color, shape, texture."
-- John Kobler, Time
magazine
"From toothbrushes to automobiles, Raymond Loewy's streamlined
designs of thousands of consumer goods and their packaging radically
changed the look of American life."
-- The New York Times
"Through his talent, the force of
his personality, his charm, his energy, his flair, his Parisian
air, his genius for promoting himself and his profession, and
his ability to intermediate so well between so many worlds,
Raymond Loewy bestrode the profession he had helped created.
More than any other individual, he was responsible for convincing
business of the importance of design."
-- Glenn Porter, Raymond Loewy:
Designs for a Consumer Culture
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