“Truman is here!”, I could hear his high-pitched voice resonate from the parking area located approximately 100 feet from Tierra Caliente, my family’s designer home in Palm Springs.
BIOGRAPHY After a brief but promising career
as a fashion illustrator, Raymond Loewy dedicated his talent
to the field of industrial design. Loewy's creative genius was
innate, and his effect on the industry was immediate. He literally
revolutionized the industry, working as a consultant for more
than 200 companies and creating product designs for everything
from cigarette packs and refrigerators, to cars and spacecrafts.
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QUOTES
"It all must start with an inspired, spontaneous idea."
"The main goal is not to complicate the already difficult life
of the consumer."
"I sought excitement and, taking chances, I was all ready to
fail in order to achieve something large." Click here to read more quotes by and
about Raymond Loewy!
PHOTOS
Browse the Photo Gallery to
view images of Raymond Loewy and his designs! See portraits
of the artist or his legendary designs by clicking
here now.
